Who reads email newsletters these days? I know I don't! So if not many people read them, is it worthwhile building your email list? Your mission, should you choose to accept it, is to listen and find out!
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These days, emails only have about a 20% open rate. So combine that with free social media, and you’re probably wondering whether its worth building an email list at all. In this episode I uncover the reasons why it is still a good idea to build an email list, but only if you do it the right way!
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